Our story, mission, and values
We help organisations close the gap between insight and action by blending deep experience in strategy, analytics and AI with execution-focused delivery inside complex enterprise environments.
Where Innovation Meets
Craftsmanship
We are a data studio - a collective of passionate data strategists, engineers, and innovators who transform data into meaningful impact through the modern craft of putting data to work.
Our Mission
To empower organizations by putting data to work through the modern craft of data strategy, data engineering, AI, and data science - delivering actionable insights and transformative solutions.
Our Vision
To be the leading data studio where innovation meets craftsmanship, putting data to work to redefine how businesses leverage data strategy, engineering, AI, and data science for meaningful impact in a rapidly evolving world.
Putting Data to
Work
Anyone can build impressive models and dashboards. But without translating insights into action, even the most sophisticated data science is just expensive reporting.
The Data-to-Action Gap
Most C-suite executives face the same frustration: they’ve invested millions in analytics platforms and AI models, yet struggle to demonstrate concrete ROI. Teams produce sophisticated dashboards and algorithms, but the gap between insight and revenue-generating action remains stubbornly wide.
We see this repeatedly in large organisations: investment in data and AI outpaces the ability to translate insight into decisions that leaders can act on with confidence.
Our approach is shaped by decades of hands-on experience leading enterprise change, digital transformation and commercial decision-making, inside complex organisations where execution, not theory, determines value.
That's where Beyond comes in.
We specialise in the "last mile" - engineering the systems and processes that turn data investments into measurable commercial outcomes.
What This Means for You
What This Means for You
Clear implementation roadmaps, not just recommendations
Measurable ROI from your data investments
eams that are empowered to act on data, not just consume it
Teams that are empowered to act on data, not just consume it
80%
of data projects fail to deliver business value
* Industry research shows most analytics investments don't drive action
100%
of Beyond projects include implementation support
We don't deliver insights - we deliver outcomes
Ready to Turn Your Data
Into Action?
Practical delivery, grounded in real-world experience.
Action-Led Insights
Every engagement is designed to support real decisions. Our analysis focuses on clear choices leaders can act on, not dashboards that require further interpretation.
Execution-Focused Delivery
We don’t stop at insight. We work with teams to translate recommendations into operating changes, supported by clear ownership, timelines and measures of success.
Commercial Impact
Our work is judged by outcomes, not outputs. We focus on improving revenue, cost efficiency and customer value, and make ROI explicit from the outset.
Change that Sticks
We design data and AI solutions around how organisations actually work. By embedding change into day-to-day processes, we help teams adopt, trust and sustain new ways of working.
Our Story
From management consultancy to data studio - how closeness to our clients drives everything we do
The Genesis
We created Beyond after years spent in management consultancy, advertising, media, and grocery retail, including time at Tesco and dunnhumby. We saw just how powerful data could be in the grocery sector, but also how other industries were struggling to turn their data into commercial advantage.
Our founders built their careers inside some of the most complex data environments in the world, from Tesco and dunnhumby to global media and consultancy. Through this work, they saw patterns repeat across sectors: tools and models alone rarely change decisions; organisations need structured approaches rooted in commercial context and operating reality.
Closeness to Our Clients Drives Us
One of our first clients was Waitrose. We were a five-person business pitching against consulting giants. We were the only ones who visited the store manager and frontline team.
That instinct - to go see, to ask questions, to understand the human context behind the data - still drives everything we do. We believe the best insights come from being close to the business, close to the customers, and close to the people who make things happen.
Our Technology-Agnostic Approach
We're different from traditional consultancies. We don't push preferred technologies or cookie-cutter frameworks. We're technology-agnostic and client-led, always starting with your business context - your systems, your legacy, your people - and we build from there.
The Data Studio Today
Today, Beyond is a data studio - not just a consultancy, but a collective of data strategists, engineers, scientists and creatives who love putting data to work. We blend innovation with execution to deliver solutions that drive real business outcomes for clients who trust us to be their partners, not just their vendors.
Ready to Turn Your Data
Into Action?
Let's discuss how we can help you bridge the gap between data insights and business outcomes.
Craftsmanship with Purpose
We take pride in our work, blending skill, creativity, and precision to deliver solutions that matter.
Collaboration as a Cornerstone
We believe the best results come from working together - with our clients and within our diverse team.
Innovation at the Core
We embrace cutting-edge technology, including AI and data science, to solve problems in new and impactful ways.
Diversity as Strength
We celebrate the unique perspectives and skills that each team member brings, fostering a culture of inclusion and creativity.
Client-Centric Focus
We are committed to understanding our clients' needs and delivering tailored data strategies and solutions that drive their success.
Passion for Data
We are driven by a genuine love for putting data to work and its potential to transform businesses and lives.
What Makes Us
Different
Our unique approach to data transformation and client collaboration
Modern Craft
We apply judgement, not just technique. Our work blends strategic thinking, analytical rigour and practical delivery, shaped by years of building solutions that have to work in live operating environments.
Data Strategy
Our strategies are grounded in how organisations actually make decisions. We design roadmaps that balance ambition with execution, informed by repeated experience inside complex, regulated and fast-moving businesses.
Data Engineering
We build data foundations that stand up in the real world. Our engineering approach prioritises reliability, scalability and governance, ensuring data can be trusted for day-to-day decision-making, not just experimentation.
AI & Data Science
We focus on applied analytics and AI that supports real decisions. Models are only valuable when they are understood, trusted and embedded into business processes, a lesson learned through hands-on delivery.
Collaboration
We work as partners, not vendors. By operating alongside leadership teams and practitioners, we ensure insight translates into action and capability remains long after programmes conclude.
Diversity of Perspective
Our teams bring together experience from strategy, analytics, engineering and commercial roles. This diversity strengthens judgement and helps us navigate trade-offs that purely technical approaches often miss.
Passion for Outcomes
We care about results, not outputs. Our motivation comes from seeing data and AI change how decisions are made, improving performance, confidence and accountability across organisations.
Industry Firsts
Our unique approach to data transformation and client collaboration
Spendographics: Behavioural Segmentation for Retail Banking with Visa
We co-developed Spendographics with Visa Europe, an advanced behavioural segmentation that reshaped how retail banks understood and activated customer spend. The approach moved beyond demographics to unlock more relevant offers and measurable commercial impact at scale.
Global GDS Insights Platform for Airlines and Tourism with Travelport
We worked with Travelport to build the first global GDS-based insights platform, enabling airlines and tourism boards to understand travel demand patterns across markets. This shifted industry decision-making from static reporting to dynamic, data-driven planning.
Economic Forecasting and Scenario Analysis for Commonwealth Bank
We supported Commonwealth Bank by combining retail, commercial and external data to improve economic forecasting and scenario analysis. This enabled clearer insight into macroeconomic trends and supported more confident strategic decision-making.
What Makes Us
Different
Our unique approach to data transformation and client collaboration
Platform Agnostic: We choose the right technology for your specific needs, not based on vendor preferences
Google Cloud
We blend creativity, precision, and cutting-edge technology to solve data challenges.
AWS
Scalable cloud infrastructure and data solutions
Microsoft Fabric
Unified analytics platform for modern data estates
Global Team,
Local Expertise
150+ professionals across multiple disciplines and locations
United Kingdom
50+ consultants including data strategists, marketing experts, media specialists, engineers, and data scientists
Global Delivery
100+ distributed team of engineers, analysts, data visualization experts, and coders