DFS Group
Benefits of Our Transformation
A strategic partnership with DFS, helping them become a data-driven organisation.
Driving Digital Transformation Together
Beyond have collaborated with DFS as their strategic data and insights partner over a number of years supporting the company in its digital transformation.
Results That
Matter
15%
Online Sales
Increase within first year of implementation
25%
Customer Satisfaction
Year-over-year improvement
30%
Operational Costs
Reduction though optimisation
20%
Delivery Times
Decrease in delivery times
TheDFS Group: The leading Upholstery retailer in the UK
DFS boasts over 50 years of industry experience with a vertically integrated business model encompassing manufacturing, online and offline retail, and logistics operations.
Key Challenges
Need to adapt to evolving retail landscape driven by e-commerce
Shifting consumer behaviours requiring seamless omnichannel experience
Integration of digital solutions into core business operations
Enhancing customer engagement while streamlining operations
Solutions Delivered
Omnichannel Customer Experience: Created a cohesive experience across all touchpoints, investing in an advanced e-commerce platform that integrated seamlessly with physical stores
Advanced Data Analytics: Implemented sophisticated data analytics tools to gain deeper insights into customer preferences and behaviours, enabling personalised marketing efforts and optimised inventory management
AI-Driven Solutions: Deployed AI-powered chatbots and virtual assistants to handle customer enquiries in real-time, providing quick and accurate responses
Supply Chain Optimisation: Streamlined supply chain using digital tools to enhance logistics and inventory management processes, reducing lead times and increasing customer satisfaction
"There are lots of companies out there who can do big data stuff and we get them all the time every week talking about big data, what they don't do is apply it to show how to make better decisions day in day out. I think it's the application of the thinking based on the understanding of the business and based on good relationships that means that Beyond are like an intel inside of smart data people with the right tools who can simplify the things that we do."
Tim Stacey
Group CEO, DFS
