NHS Professionals
Boosting PR and Global Reputation Through Data Analytics
Leveraging data-driven economic forecasting and consumer profiling to drive new market insights and a powerful PR platform.
global bank
The global bank worked closely with Beyond to build data driven economic forecasting and consumer profiling to drive new market insights and a powerful PR platform.
Results That
Matter
Enhanced
Market Insights
Data-driven economic forecasting
Powerful
PR Platform
Reputation-building capabilities
Elevated
Global Position
Thought leadership established
Deep
Consumer Understanding
Advanced profiling implemented
Commonwealth Bank of Australia: Leading financial institution
The Commonwealth Bank of Australia (CBA) is one of Australia's leading financial institutions, offering the full spectrum of banking and financial services. As one of the largest banks in the Southern Hemisphere, CBA boasts a significant market capitalisation and extensive customer base.
Key Challenges
Improving forecasting capabilities for market trends and customer behaviour
Gaining deeper consumer insights from vast amounts of data
Transforming data into actionable strategic insights
Enhancing competitive edge in financial services sector
Solutions Delivered
Predictive Modelling: Developed sophisticated predictive models leveraging historical data to forecast future trends in customer behaviour, market dynamics, and financial performance
Consumer Insights Development: Enhanced understanding of customer needs and preferences by analysing large datasets, enabling customer segmentation based on behaviour and financial activity
Data Integration and Visualisation: Integrated data from various sources into unified platform with advanced visualisation tools for clear and actionable insights
Strategic Decision Support: Provided insights informing strategic decisions across various business units
"The Commonwealth Bank is now uniquely placed to provide its 10 million business and personal customers with insights into the Australian economy that will help them make better decisions on their financial future."
Ralph Norris
CEO, Commonwealth Bank
