The Misalignment of Traditional Research Methods with the Requirements of a Digitally Driven BusinessHow many times have you come across a situation where traditional qualitative research, let's call them what they are, surveys, just...
Our Thoughts on Predictions of Generative AI AdoptionBeware GenAI snake oil! The assertion by Gartner (a company that frankly should know better) that by 2025, generative AI (GenAI) will be...
Our Thoughts on the Threatened Extinction of Chief Data OfficersWhat do CDOs and dodos have in common? (Absolutely nothing) It seems Gartner is at it again. Not content with their somewhat alarmist...
Is Your Data Ready for Generative AI? A Comprehensive GuideRead about the surge in GenAI, what it means for your business and how to assess your levels of readiness.