Get to know our expert team
Senior data, analytics and customer strategy leaders with decades of experience delivering complex programmes inside large organisations.
Our work is shaped by lived experience; not theory, trends or vendor agendas.
More Than Consultants - We're Craftspeople
We're not a traditional consultancy. We're a data studio where every engagement is approached with the care and attention of skilled craftspeople. Our team doesn't just deliver solutions - we create experiences that transform how you work with data.
50+
London Hub
Senior consultants and strategists
500+
Global Associates
Worldwide specialist network
17+
Years Experience
Since 2007
20+
Industries Served
From retail to healthcare
Meet Our Team
A global studio of strategists, innovators, and craftspeople united by one mission: putting data to work for transformational business impact.
From our founder-led approach to our collaborative ethos, we ensure every client receives the personal attention and expertise that only comes from working directly with senior practitioners who are passionate about their craft.
What Makes Working
With Us Different
Explore expert insights on AI, data strategy, and digital transformation. Our practical perspectives empower organisations to anticipate change, seize opportunities, and shape the future with confidence. Our approach is shaped by real delivery, not theory, across multiple sectors and operating models.
Strategic Minds
Senior data and AI leaders with decades of experience shaping strategy and delivering change inside complex organisations. We bridge commercial intent, operating reality and data capability, not just technology in isolation.
Creative Problem Solvers
We tackle real-world ambiguity, not textbook problems. Our thinking is shaped by hands-on delivery across retail, travel, financial services and B2B, where constraints, trade-offs and people matter as much as models.
Human-Centered Approach
We design data and AI around how decisions are actually made. That means respecting incentives, behaviours and organisational realities, so solutions are adopted, trusted and used, not left on the shelf.
Collaborative Partners
We work alongside leadership teams and practitioners, taking accountability for outcomes. Our role is to enable confident decisions and lasting capability, not dependency on consultants or endless programmes.
Meet Our
Founders
Our leadership team brings decades of hands-on experience building and scaling data, analytics and customer strategy capabilities inside complex organisations. Their experience spans strategy, technology integration, operational execution and board-level decision support across retail, financial services, travel, B2B and private equity environments. This depth of experience informs how Beyond advises clients and anchors our commitment to practical outcomes over theory.
William Beresford
Chief Strategy Officer
William is a seasoned strategy and data leader with deep experience shaping complex technology and analytics initiatives inside large organisations. He began his career in strategic sales and account management at Hoskyns (now Cap Gemini), where he worked at the intersection of clients, technology and growth. Later, as part of McKinsey’s Business Technology Office during the dot-com boom, William led challenging, high-impact technology and transformation engagements, including launching a new online brokerage from scratch under tight timelines.
As co-founder of Beyond, William has driven delivery for major clients including Waitrose, B&Q and Visa, developing innovative data solutions such as Spendographics and Sectorgraphics that enable data-led loyalty and customer engagement. His leadership is shaped by real delivery experience and a decision-centric view of how analytics and AI drive measurable business outcomes.
Strategic Sales, Data Strategy, AI Implementation, Data Analytics, Marketing Strategy
Paul Alexander
Chief Executive Officer
Paul is a senior executive with a substantial track record across data analytics, strategy and global commercial leadership. He built his career in advertising, media and data-driven decision environments, working with some of the world’s most recognisable brands — including British Airways, Apple, P&G and Heineken. At dunnhumby he served as Global Head of Consumer Markets, leading teams to extract business value from consumer data and scale customer insight across multiple markets.
Paul’s career is defined by roles that blend commercial leadership, organisational impact and operational excellence. His work has been recognised in industry rankings such as DataIQ 100 Most Influential People in Data and Information Age’s UK Top 50 Data Leaders. As CEO of Beyond, Paul ensures the firm’s thinking and delivery remain grounded in practical outcomes that strengthen client performance and competitive advantage.
Data Analytics, Marketing Strategy, Global Operations, Strategic Sales
Our Global
Studio
Beyond Paul and William, our studio brings together specialist teams across multiple locations, all united by a shared commitment to putting data to work for our clients. Beyond’s methodology and frameworks are rooted in lived experience. Our expert team has operationally embedded analytics, governed complex data environments and advised executives on data-driven decisions across multiple industries. They understand not only the technology but the organisational and commercial realities that determine whether analytics and AI deliver measurable impact. That is the experience you see reflected in our work with clients.
50+
London Hub
Data strategists and AI specialists who understand both the technology and the business impact
200+
Sri Lanka Operations
We approach challenges with curiosity and innovation, finding solutions others might miss
500+
Global Associates
Technology serves people - we never lose sight of the human element in transformation