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Featured Insights


FINDING NEW AND BETTER CUSTOMERS THROUGH PROPENSITY MODELLING
Propensity modelling is an effective tool for financial services brands, particularly credit providers, to acquire new customers ...
Dec 20, 20223 min read


The Key Components of a Data Analytics Strategy
The overarching principle of a data strategy should be to enable your business to put data to work.
Oct 13, 20225 min read


5 STEP MASTERCLASS : EXPLOITING DATA IN ECONOMIC UNCERTAINTY.
As we move forward through these challenging and unprecedented times, many businesses are wondering where to focus their energy to reduce external influences and impacts on their business and understand where to invest their efforts for best results. As a data science business, we have for the last 13 years, helped businesses across the world understand the value of data analytics for customer insight and business intelligence, and turning these into effective applications to
Oct 11, 20224 min read


HOW TO ASSESS THE CAPABILITY OF YOUR BUSINESS ANALYTICS
n this paper our data and strategy consulting experts outline an appropriate framework to measure a business's analytic capabilities
Oct 11, 20224 min read


How to use data analytics effectively
Data analysis is a broad term used to describe the process of exploring, manipulating and enriching data sets to derive information.
Sep 19, 20227 min read


HOW TO VISUALISE DATA EFFECTIVELY: TRIED AND TESTED TIPS FOR DATA VISUALISATION
Explore the what, the why, and the how of data visualisation and gives insights in order to help curate an effective and insightful story.
Mar 14, 20224 min read


CHALLENGES OF GETTING VALUE FROM DATA
Businesses often struggle with getting value from their data. It’s a well-accepted and proven idea that using data analytics to drive ...
Oct 12, 20216 min read


COMMON METHODS OF DATA VISUALISATION
This article from our strategy consulting team provides a useful background to the many different ways a business typically uses data.
Sep 15, 20215 min read


WHAT DO BUSINESS USE DATA ANALYTICS FOR
This article from our strategy consulting team provides a useful background to the many different ways a business typically uses data.
Aug 10, 20218 min read


HOW COMPANIES CAN USE BIG DATA IN 2021
This paper from our strategy expert team outlines the value of big data technologies and analytics tools, and explores the anticipated trend
Feb 10, 20214 min read


Putting data to work - for you
Our customers are one the most important factors to our business. Read about their feedback and reviews of our work.
Jul 27, 20201 min read


Why bias should matter to your business
Following the success of the ITT webinar, partner TTG Media quizzed Beyond Analysis on their top tips for considering bias in business.
Jul 19, 20203 min read


Tackling 'Accidental Bias' in data and AI
Many thanks to the TTG Media for chairing the latest ITT webinar tackling the role data and AI in creating bias
Jul 1, 20202 min read


Diversity and Inclusion in Travel
Beyond Analysis' Paul Alexander and Jordan Browne Moore will be delivering an exclusive webinar on tackling bias in the travel industry.
Jun 24, 20202 min read


DFS details how its working towards its strategic aim of “leading sofa retailing in the digital age"
DFS, one of the few retailers in the UK to be bucking the trend in retail by putting innovation and insight from data at the heart of...
Mar 25, 20191 min read


Store clustering: how to meaningfully categorise different store types to help expansion and refurbishment.
A Leading Fast Food Chain was looking for a data-driven classification/clustering of their restaurant estate to help identify...
Jan 30, 20191 min read


Understanding the impact of fast food Delivery on stores and identify future delivery openings
A Leading Fast Food Chain wanted to understand the impact that introducing delivery had on both delivery and non-delivery stores. They...
Jan 30, 20191 min read


OCTOBER ‘REVOLUTION’: THE CITY, DIVERSITY AND DISTRACTION
Even the sternest critics of the pace of equal opportunities would be hard pressed to disagree that progress has certainly been made in...
Oct 31, 20173 min read


Data dilemma: Can you have too much?
Data, so we’re constantly told, is the new gold dust. It’s true to the degree that, if used correctly, it has the potential to transform...
Oct 30, 20172 min read
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