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Situation
This DIY retailer needed a solution to deal with regular and ad hoc customer selections to drive its CRM and promotional activities.
What We Did
Beyond Analysis set up a data environment and the ETL processes to load and manage the data on a weekly basis, delivering back a range of automated and ad hoc customer selections to be fed back into the CRM solutions.
Outcome
Data is received onto the platform, automatically verified and processed to deliver back the required variables into the clients CRM platform. Significant resource savings and increased accuracy rates have been achieved.
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